Bandit Signs Do Work

June 30th, 2009

Since Sunday morning my phone has been ringing non-stop with buyers interested in the property I was marketing. I didn’t have an equitable interest in the property (1104 S. Duncan), however I was assisting the owner with the marketing free of charge, which kept me legal. Not charging anything up-front actually helped in the long-run because; I was able to use an actual property to draw buyer leads with and help a fellow investor out at the same time. The house actually was put under-contract, not by any of my doing, the day after I posted the signs. However the buyers still kept calling. Once I found the house was under-contract I changed my voicemail message and let callers know that the property was sold. The message also directed them to a squeeze page (champaigndeals.com) which took their information so that they could be notified of future deals. I used a Skype phone number for my signs (I’ll never stray away from Vonage again, Skype is garbage) and I was able to keep record of each number that called in. So yesterday evening I set-up a automated call blast (using callfire.com) to call of the callers letting them know that the house was sold and informing them of the champaigndeals.com website. I now have about 30 more buyers on my buyers’ list than I started with.

Overall, despite the tedious manual labor involved in creating the signs, I’m very satisfied with the results. For next time; I’m going to ditch Skype and purchase Vonage numbers, I’m going to order premade signs with metal stakes, and I’m put more signs out and spread out to other parts of Champaign County, perhaps I’ll put out 200 signs next time instead of 38.

- Justin

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