Okay, so after my post last night, I took immediate action.  I bugged a college friend who is a marketing wiz (MBA) and does graphic design until I finally got in touch with her via phone earlier today.  I ran my concept past her, as far as needing a brochure to put on houses explaining that I buy houses fast.  I’m leaving the graphics and marketing concept completely up to her as I know she’ll knock it out of the park.  She just started her own marketing company and I’m glad I’m getting to her early, because once she’s established she will cost an arm and a leg.  I’ve seen some of her past work and I know she’ll do good with this.  I’ll hopefully be able to outsource some other marketing materials to her too.  I like to find someone who does good work and stick with them.

I also, posted an ad on CraigsList that I needed someone to post those brochures to houses in select Urbana, Illinois neighborhoods.  It took me like 15 minutes to figure out what to offer as far as pay.  I quoted $100 per neighborhood and asked for resume and references.  May have overbid.  I know it’s a low skilled job, but I need someone who isn’t as dumb as a box of rocks and will be accountable, so that’s what I’m willing to pay for.  Because technically, there isn’t a feasible way that I know of to follow up on the work completed.  It’s not like I’m going to drive each neighborhood and check for the door hangers.  I need someone who is trustworthy right off of the bat and it looks like I’ll just have to screen to my best ability to get that person.

The door hanger brochures are just one more facet to my marketing strategy.  In my Preston Ely ebook, he said that nothing is going to start happening until you take MASSIVE action, so that’s the plan from here on out.  No more, half-assness.  Not that I was ever doing that, but it’s full blast from now on.  This advertising is getting expensive, I’ll just have to suck it up and keep living like a college student until things start to pop.

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Business, Marketing Graphic design, Marketing, Marketing and Advertising, Preston Ely