Yellow Letter Marketing Wrap-Up
5 hours, 900 pages, 2 magenta, 1 cyan, and 1 yellow ink cartridge later, I’m finally done with my end of the yellow-letter campaign. The printing of all those pages took alot longer than expected and I also went through more ink that I originally thought. But, the end result was well worth it (can you ID what is the handwritten font and what isn’t?), in my opinion. This morning I met with my new local assistant and dropped-off all of the letters, envelopes, etc. so that she can hand-address my envelopes and stuff them. She says she can have them done in a week. So about a week from today I should be ready to launch my first mass direct-mailing.
On another front, I happened to come across an email that stated that the biggerpockets.com site is looking for additional guest bloggers. I think I’m going to try out for a spot as a guest blogger that contributes in the area of Computer Technology uses for REI. My try-out article will most likely be a step-by-step how-to guide to produce a yellow letter campaign, just like the one I’ve completed. I’ll mention the exact computer software used and everything. I’m guessing there are other investors out there that may want to know exactly how I did this. I’ll let ya’ll know how the try-out process goes.
- Justin








